HELSINKI (Reuters) - Nokia (NOK1V.HE), the worlds biggest mobile phones maker, said on Thursday it would co-brand a limited edition of Renault (RENA.PA) Sandero cars in Brazil, fully equipped with Nokias navigation system and car add-ons.
Renault will sell the Sandero Nokia, including the Nokia N95 multimedia phone with an integrated GPS system, for prices from 17,650 euros (27,810). Only 1,000 cars will be manufactured, the company said in a statement.
Navigation is seen as one of the fastest-growing sectors in the technology industry. Nokia last year bid 8.1 billion for U.S.-based digital map supplier Navteq (NVT.N) in its largest takeover to get a stronghold in the industry.
Nokia partnered with Renault last year to provide a navigation system and hands-free equipment for a set of Twingo cars and has teamed up with Ferrari to produce a limited edition of 60 luxury Ferrari phones, sold for about 18,000 euros.
(Reporting by Agnieszka Flak; Editing by David Hulmes)
Renault will sell the Sandero Nokia, including the Nokia N95 multimedia phone with an integrated GPS system, for prices from 17,650 euros (27,810). Only 1,000 cars will be manufactured, the company said in a statement.
Navigation is seen as one of the fastest-growing sectors in the technology industry. Nokia last year bid 8.1 billion for U.S.-based digital map supplier Navteq (NVT.N) in its largest takeover to get a stronghold in the industry.
Nokia partnered with Renault last year to provide a navigation system and hands-free equipment for a set of Twingo cars and has teamed up with Ferrari to produce a limited edition of 60 luxury Ferrari phones, sold for about 18,000 euros.
(Reporting by Agnieszka Flak; Editing by David Hulmes)
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